Traditional vs Digital

With Il Posto Accanto we are focusing on different point-of-view — one that fits into the owner’s — Bea & Julio — natural personality. Open since 1995 (as Il Bagatto) the block is a constant buzz of personality and character that is difficult to miss. In the summer the fire hydrant cools kids in the neighborhood the way Julio grew up in the Bronx — Gutter Beach. Their yellow Cadillac and dog Kiki are icons on 2nd Street. The regular customers create such an inviting atmosphere that everyone feels as though they are at home.

Though Bea & Julio have decided on a more traditional route, don’t think the last couple of years has made them shy about their digital presence. Yelp! and IGTV are constantly part of Julio’s iPhone discussions — which almost never end. “We don’t want a lot of followers. We just want followers that want to come hang out and have some pasta,” Julio tells me as he scrolls through his list of A-list customers.

We believe we’ll see more businesses find their balance between digital and traditional the way Bea and Julio have.

Good things.

Related posts:

Vemos na palma das nossas mãos, diariamente a evolução e a importância que as redes sociais se tornaram nas nossas vidas, aliás hoje é imprescindível pensar em uma estratégia para uma marca e deixar…

Georgia Tech student Esther Mathew's debut work of poetry. Our earthly angels may be made of snow, but we stand the test of time.

Evil minions want to squeeze the planet into a square shape. Download Red Ball 4 unlimited latest version master god mod apk (MOD, Premium/Unlocked) 1.4.21 free on android. Red Ball 4 mod apk…